ProShares to Expand Cryptocurrency Offerings with Five Innovative Bitcoin ETFs

ProShares, a leading provider of exchange-traded funds (ETFs) in the United States, has announced plans to launch a suite of five new Bitcoin ETFs. These ETFs, which include Plus Bitcoin ETF, Ultra Bitcoin ETF, UltraShort Bitcoin ETF, Short Bitcoin ETF and ShortPlus Bitcoin ETF, are designed to provide investors with leverage and inverse exposure to Bitcoin, reflecting the growing institutional interest in this asset class.

The announcement follows the recent approval of 11 spot bitcoin ETFs by the US Securities and Exchange Commission (SEC), marking a milestone in the integration of cryptocurrencies into mainstream financial markets. ProShares’ new offerings aim to cater to a diverse range of investment strategies by providing indirect exposure to Bitcoin price movements through the Bloomberg Galaxy Bitcoin Index (BGCI).

Diversified exposure to Bitcoin price movements

ProShares’ move to introduce these innovative ETFs is a response to the growing demand for cryptocurrency investment vehicles. The plus Bitcoin The ETF and Ultra Bitcoin ETF seek daily investment results corresponding to a 1.5x and 2x increase, respectively, from BGCI’s daily performance. Conversely, the UltraShort Bitcoin ETF, Short Bitcoin ETF, and ShortPlus Bitcoin ETF are designed to offer inverse exposure, with daily investment results based on -2x, -1x, and -1.5x BGCI’s daily performance.

This approach allows investors to gain access to Bitcoin without investing directly in the cryptocurrency itself. Instead, these ETFs may use financial derivatives or other investment strategies to achieve their investment objectives.

The Growing Appeal of Bitcoin ETFs

The introduction of these ETFs is timely given the significant interest and trading volumes seen in the recently approved Bitcoin ETFs. These funds reportedly traded almost $10 billion in just over three days, a significant volume compared to the combined volume of the 500 ETFs launched in 2023. This surge in interest underscores the market’s desire for diversified and structured investment options in the digital currency space.

Regulatory developments and market development

In addition to the ProShares filing, major exchanges such as the New York Stock Exchange (NYSE) have taken steps to further integrate cryptocurrencies into the financial system. The NYSE filed a Form 19b-4 seeking approval to trade options on a commodity-based trust stock, specifically a spot bitcoin ETF.

Moreover, Grayscale Investments is entering the Bitcoin ETF scene with a covered call ETF aimed at generating income from its converted Grayscale Bitcoin Trust (GBTC). This diversification of bitcoin-related investment products indicates a mature market and evolving investor preferences.


ProShares’ introduction of five new leveraged and inverse bitcoin ETFs is a significant development in the cryptocurrency investment landscape. These ETFs offer investors a variety of options for exposure to Bitcoin, catering to a variety of investment strategies. As the market continues to mature and regulatory frameworks evolve, growth and innovation in Bitcoin ETFs is expected to continue, reflecting the growing mainstream adoption of cryptocurrencies.

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